CityBase
Visual/ Brand Designer 2019-2022
Over the 3.5 years that I worked at CityBase, a govtech SaaS platform. I led all marketing design efforts across all digital experiences. From web, video, photography. As a lead, I partnered with product, marketing, and sales as well as external vendors to concept, produce, and delivery high quality marketing creative.
Key Projects/Initiatives
Led creation of in-house production studio creating video content from animated product demos, employee testimonials, and client case studies.
Led brand redesign across all marketing, digital and print brand touchpoints
Partnered with product to help migrate design system to Figma,